diff --git a/web/e.cash/pages/developers.js b/web/e.cash/pages/developers.js
index c1c14f4bb..9fe59ec3d 100644
--- a/web/e.cash/pages/developers.js
+++ b/web/e.cash/pages/developers.js
@@ -1,110 +1,129 @@
 // Copyright (c) 2023 The Bitcoin developers
 // Distributed under the MIT software license, see the accompanying
 // file COPYING or http://www.opensource.org/licenses/mit-license.php.
 import Layout from '/components/layout';
 import SubPageHero from '/components/sub-page-hero';
 import H3 from '/components/h3';
 import Link from 'next/link';
 import { Container, GradientSpacer } from '/components/atoms';
 import coinupdown from '/public/animations/coin-up-down.json';
 
 function Developers(props) {
     return (
         <Layout>
             <SubPageHero
                 image={coinupdown}
                 h2subtext="Developers"
                 h2text="Build on eCash"
             >
                 <p>
-                    Anyone can contribute to the eCash codebase. Start today
-                    with open source tools, libraries, and examples listed
-                    below.
+                    &ldquo;Building&rdquo; is one of the great filters in
+                    cryptocurrency. In eCash, it&apos;s also uniquely
+                    accessible. You can start right away, and make meaningful
+                    contributions in days.
+                </p>
+                <p>
+                    There are many good reasons to start creating software.
+                    Leverage is one of the best. A single app written by a
+                    single dev can reach millions of customers overnight.
+                </p>
+                <p>
+                    A good strategy to make an app successful is to go though a
+                    process of trial, error, feedback, and iteration. Reducing
+                    the cycle time of this process is critical. This is called
+                    rapid prototyping.
+                </p>
+                <p>
+                    eCash has some of the most impressive rapid prototyping on
+                    the market. Today, interested developers can build powerful
+                    apps that send and receive money instantly. It can take less
+                    than a few hours to get an MVP online and available to
+                    users.
                 </p>
             </SubPageHero>
             <GradientSpacer />
             <Container narrow>
                 <H3 text="How to contribute" id="contributions" />
                 <ul>
                     <li>
                         <Link
                             href="https://github.com/Bitcoin-ABC/bitcoin-abc/blob/master/CONTRIBUTING.md"
                             target="_blank"
                             rel="noreferrer"
                         >
                             Contributions guide
                         </Link>
                     </li>
                 </ul>
                 <H3 text="Libraries" id="libraries" />
                 <ul>
                     <li>
                         <Link
                             href="https://www.npmjs.com/package/chronik-client"
                             target="_blank"
                             rel="noreferrer"
                         >
                             chronik-client
                         </Link>
                         , interact with the eCash blockchain through the chronik
                         indexer
                     </li>
                     <li>
                         <Link
                             href="https://www.npmjs.com/package/@bitgo/utxo-lib"
                             target="_blank"
                             rel="noreferrer"
                         >
                             BitGo utxo-lib
                         </Link>
                         , create a wallet, build eCash transactions, manage
                         utxos
                     </li>
                     <li>
                         <Link
                             href="https://www.npmjs.com/package/ecashaddrjs"
                             target="_blank"
                             rel="noreferrer"
                         >
                             ecashaddrjs
                         </Link>
                         , tools for working with eCash addresses
                     </li>
                     <li>
                         <Link
                             href="https://www.npmjs.com/package/ecash-script"
                             target="_blank"
                             rel="noreferrer"
                         >
                             ecash-script
                         </Link>
                         , tools for parsing OP_RETURN transactions
                     </li>
                 </ul>
                 <H3 text="Examples" id="examples" />
                 <ul>
                     <li>
                         <Link
                             href="https://github.com/Bitcoin-ABC/bitcoin-abc/tree/master/apps/examples"
                             target="_blank"
                             rel="noreferrer"
                         >
                             App dev examples
                         </Link>
                     </li>
                     <li>
                         <Link
                             href="https://github.com/Bitcoin-ABC/bitcoin-abc/tree/master/cashtab"
                             target="_blank"
                             rel="noreferrer"
                         >
                             Cashtab codebase
                         </Link>
                     </li>
                 </ul>
             </Container>
         </Layout>
     );
 }
 
 export default Developers;